I remember the early days of Leader Agency when we were testing product ideas with more optimism than evidence. For subscription SaaS founders, the window before you reach 1,000 users is sacred: it’s where you can learn fast, pivot cheaply, and avoid building a product nobody truly wants. Over...
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Management
I often say that small operational routines separate a chaotic kitchen from a...
Cryptocurrency
Managing a corporate treasury that includes cryptocurrency demands a different...
Entrepreneurship
I remember the moment I decided to build my first product without writing a...
Marketing
When I run pilot campaigns with LinkedIn micro-influencers, my primary...
I remember the moment I decided to build my first product without writing a single line of code. I had an idea that solved a specific pain point, a clear target user in mind, and zero technical co-founder. What I did have was curiosity, a...
When I run pilot campaigns with LinkedIn micro-influencers, my primary objective is not just to generate likes or impressions — it’s to build a predictable pipeline that feeds revenue teams over the next six months. Too many teams focus on...
When I'm asked how product teams should run a $5k stage-gate experiment to de-risk a launch and secure executive approval, I think in practical, no-nonsense terms: design the smallest, fastest, data-driven experiment that answers the riskiest...
I’ve spent enough winters in the Alps to know that après-ski doesn’t always mean crowded bars and loud DJs. Sometimes you want a relaxed, playful evening that brings together friends, family, and colleagues without the pressure of a mountain...
I often get asked what exact, low-cost experiments subscription SaaS founders should run to validate product‑market fit before they reach 1,000 users. Having coached founders and launched features at early-stage products, I believe you don’t...
I manage treasury questions every day, and when it comes to holding corporate bitcoin and ether, I've learned that protection and liquidity don't have to be opposing goals. You can build a treasury control framework that keeps assets secure from...
As a CEO of a mid-market company, I’ve seen how strategy can stall between planning and execution. Goals get nice treatment in slide decks, but months later the business hasn't moved the needle. That’s why I turned to an OKR sprint — a...
I’m going to walk you through a practical, six-week Leader Agency growth sprint on LinkedIn designed to generate 200 qualified B2B leads. This is a hands-on plan I’ve used and refined with clients: a blend of strategic targeting, content that...
When I run a micro-influencer pilot for a B2B program, my primary question is never "How many likes did we get?" — it's "How many qualified opportunities will this generate for our sales team over the next six months?" To get to that answer,...
I’ve spent months planning trips, negotiating with local vendors, and tracking every sol I spent while living and traveling across Peru. Managing money in a country that blends modern banking with a strong cash culture requires a mix of common...